{"id":506,"date":"2025-12-24T16:38:19","date_gmt":"2025-12-24T16:38:19","guid":{"rendered":"http:\/\/test.hanoimice.com\/?p=506"},"modified":"2025-12-25T18:41:17","modified_gmt":"2025-12-25T18:41:17","slug":"digital-soul-nghe-thuat-ke-chuyen-bang-anh-sang-va-am-thanh","status":"publish","type":"post","link":"https:\/\/test.hanoimice.com\/en\/digital-soul-nghe-thuat-ke-chuyen-bang-anh-sang-va-am-thanh\/","title":{"rendered":"Digital Soul: Ngh\u1ec7 thu\u1eadt k\u1ec3 chuy\u1ec7n b\u1eb1ng \u00e1nh s\u00e1ng v\u00e0 \u00e2m thanh"},"content":{"rendered":"
\"\"<\/figure>\n\n\n\n

Digital Soul: \u0110i t\u00ecm s\u1ef1 giao thoa gi\u1eefa \u0111\u1ed5i m\u1edbi v\u00e0 c\u1ea3m x\u00fac<\/strong><\/p>\n\n\n\n

Ch\u00fang ta \u0111ang s\u1ed1ng trong m\u1ed9t th\u1eddi \u0111\u1ea1i m\u00e0 c\u00f4ng ngh\u1ec7 c\u00f3 m\u1eb7t \u1edf kh\u1eafp m\u1ecdi n\u01a1i. Trong c\u00e1c s\u1ef1 ki\u1ec7n, ng\u01b0\u1eddi ta thi nhau s\u1eed d\u1ee5ng 3D Mapping, Hologram hay tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) nh\u01b0 m\u1ed9t b\u1eb1ng ch\u1ee9ng cho s\u1ef1 hi\u1ec7n \u0111\u1ea1i. Nh\u01b0ng c\u00f3 m\u1ed9t s\u1ef1 th\u1eadt kh\u1eafc nghi\u1ec7t: C\u00f4ng ngh\u1ec7 n\u1ebfu kh\u00f4ng c\u00f3 k\u1ecbch b\u1ea3n v\u00e0 c\u1ea3m x\u00fac th\u00ec ch\u1ec9 l\u00e0 m\u1ed9t \u0111\u1ed1ng m\u00e1y m\u00f3c kh\u00f4 khan v\u00e0 h\u00e0o nho\u00e1ng nh\u1ea5t th\u1eddi.<\/p>\n\n\n\n

\u0110\u1ec3 c\u00f4ng ngh\u1ec7 th\u1ef1c s\u1ef1 ch\u1ea1m \u0111\u1ebfn tr\u00e1i tim, n\u00f3 c\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t “Linh h\u1ed3n s\u1ed1” (Digital Soul)<\/strong>. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00f4ng ngh\u1ec7 ph\u1ea3i r\u00fat lui v\u00e0o b\u00f3ng t\u1ed1i, \u0111\u00f3ng vai tr\u00f2 l\u00e0 “ng\u01b0\u1eddi ph\u1ee5c v\u1ee5 t\u1eadn t\u1ee5y” \u0111\u1ec3 t\u00f4n vinh c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 c\u1ea3m x\u00fac con ng\u01b0\u1eddi.<\/p>\n\n\n\n

Ngh\u1ec7 thu\u1eadt k\u1ec3 chuy\u1ec7n (Storytelling) th\u00f4ng qua th\u1ecb gi\u00e1c<\/h4>\n\n\n\n

H\u00e3y th\u1eed t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t bu\u1ed5i l\u1ec5 k\u1ef7 ni\u1ec7m h\u00e0nh tr\u00ecnh 30 n\u0103m c\u1ee7a m\u1ed9t t\u1eadp \u0111o\u00e0n. Thay v\u00ec xem m\u1ed9t \u0111o\u1ea1n phim t\u00e0i li\u1ec7u tr\u00ean m\u00e0n h\u00ecnh LED truy\u1ec1n th\u1ed1ng, kh\u00e1ch m\u1eddi th\u1ea5y to\u00e0n b\u1ed9 kh\u00f4ng gian xung quanh m\u00ecnh chuy\u1ec3n \u0111\u1ed9ng. Nh\u1edd k\u1ef9 thu\u1eadt Projection Mapping, nh\u1eefng b\u1ee9c t\u01b0\u1eddng b\u1eaft \u0111\u1ea7u “n\u00f3i”. Nh\u1eefng b\u1ea3n v\u1ebd k\u1ef9 thu\u1eadt \u0111\u1ea7u ti\u00ean c\u1ee7a ng\u01b0\u1eddi s\u00e1ng l\u1eadp hi\u1ec7n ra s\u1ed1ng \u0111\u1ed9ng, nh\u1eefng c\u00f4ng tr\u00ecnh m\u1ecdc l\u00ean t\u1eeb h\u01b0 kh\u00f4ng, v\u00e0 d\u00f2ng th\u1eddi gian ch\u1ea3y tr\u00f4i qua t\u1eebng \u0111\u01b0\u1eddng n\u00e9t ki\u1ebfn tr\u00fac.<\/p>\n\n\n\n

L\u00fac n\u00e0y, c\u00f4ng ngh\u1ec7 kh\u00f4ng c\u00f2n l\u00e0 m\u1ed9t m\u00e0n tr\u00ecnh di\u1ec5n k\u1ef9 thu\u1eadt \u0111\u01a1n thu\u1ea7n. N\u00f3 l\u00e0 m\u1ed9t c\u1ed7 m\u00e1y th\u1eddi gian \u0111\u01b0a kh\u00e1ch m\u1eddi tr\u1edf v\u1ec1 qu\u00e1 kh\u1ee9, ch\u1ee9ng ki\u1ebfn nh\u1eefng th\u0103ng tr\u1ea7m v\u00e0 vinh quang c\u1ee7a doanh nghi\u1ec7p. Khi m\u1ed9t ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o nh\u00ecn th\u1ea5y nh\u1eefng n\u1ed7 l\u1ef1c c\u1ea3 \u0111\u1eddi m\u00ecnh \u0111\u01b0\u1ee3c t\u00e1i hi\u1ec7n m\u1ed9t c\u00e1ch tr\u00e2n tr\u1ecdng v\u00e0 \u0111\u1ea7y ngh\u1ec7 thu\u1eadt nh\u01b0 v\u1eady, c\u00f4ng ngh\u1ec7 \u0111\u00e3 ho\u00e0n th\u00e0nh s\u1ee9 m\u1ec7nh cao c\u1ea3 nh\u1ea5t c\u1ee7a n\u00f3: \u0110\u00e1nh th\u1ee9c s\u1ef1 x\u00fac \u0111\u1ed9ng.<\/p>\n\n\n\n

\u00c2m thanh v\u00e0 t\u1ea7n s\u1ed1 c\u1ee7a s\u1ef1 tin c\u1eady<\/h4>\n\n\n\n

S\u1ef1 xa x\u1ec9 trong c\u00f4ng ngh\u1ec7 c\u00f2n n\u1eb1m \u1edf nh\u1eefng th\u1ee9 “nghe th\u1ea5y” nh\u01b0ng kh\u00f4ng “nh\u00ecn th\u1ea5y”. \u0110\u00f3 l\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a \u00e2m thanh. Trong m\u1ed9t kh\u00e1n ph\u00f2ng l\u1edbn, s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa m\u1ed9t h\u1ec7 th\u1ed1ng \u00e2m thanh th\u00f4ng th\u01b0\u1eddng v\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng High-Fidelity (Hi-Fi) \u0111\u01b0\u1ee3c tinh ch\u1ec9nh b\u1edfi c\u00e1c chuy\u00ean gia l\u00e0 r\u1ea5t l\u1edbn.<\/p>\n\n\n\n

\u00c2m thanh chu\u1ea9n m\u1ef1c kh\u00f4ng ph\u1ea3i l\u00e0 \u00e2m thanh qu\u00e1 l\u1edbn g\u00e2y ch\u00f3i tai, m\u00e0 l\u00e0 \u00e2m thanh tinh khi\u1ebft, trung th\u1ef1c \u0111\u1ebfn m\u1ee9c b\u1ea1n c\u00f3 th\u1ec3 nghe th\u1ea5y c\u1ea3 h\u01a1i th\u1edf c\u1ee7a ng\u01b0\u1eddi ngh\u1ec7 s\u0129 tr\u00ean s\u00e2n kh\u1ea5u hay ti\u1ebfng vang nh\u1eb9 nh\u00e0ng c\u1ee7a m\u1ed9t ph\u00edm \u0111\u00e0n piano. S\u1ef1 chu\u1ea9n x\u00e1c n\u00e0y t\u1ea1o ra m\u1ed9t c\u1ea3m gi\u00e1c v\u1ec1 s\u1ef1 ho\u00e0n h\u1ea3o v\u00e0 uy t\u00edn. Khi tai ng\u01b0\u1eddi \u0111\u01b0\u1ee3c ti\u1ebfp nh\u1eadn nh\u1eefng t\u1ea7n s\u1ed1 \u00e2m thanh s\u1ea1ch v\u00e0 \u1ea5m \u00e1p, n\u00e3o b\u1ed9 s\u1ebd r\u01a1i v\u00e0o tr\u1ea1ng th\u00e1i th\u01b0 gi\u00e3n v\u00e0 d\u1ec5 d\u00e0ng ti\u1ebfp nh\u1eadn c\u00e1c th\u00f4ng \u0111i\u1ec7p kinh doanh h\u01a1n. S\u1ef1 tin c\u1eady, \u0111\u00f4i khi, b\u1eaft \u0111\u1ea7u t\u1eeb nh\u1eefng rung \u0111\u1ed9ng \u00e2m thanh tinh t\u1ebf nh\u1ea5t.<\/p>\n\n\n\n

S\u1ef1 v\u00f4 h\u00ecnh \u2013 Ti\u00eau chu\u1ea9n m\u1edbi c\u1ee7a \u0111\u1eb3ng c\u1ea5p<\/h4>\n\n\n\n

C\u00e0ng l\u00e0 nh\u1eefng s\u1ef1 ki\u1ec7n cao c\u1ea5p, thi\u1ebft b\u1ecb c\u00f4ng ngh\u1ec7 c\u00e0ng c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c che gi\u1ea5u kh\u00e9o l\u00e9o. Nh\u1eefng chi\u1ebfc loa Line Array c\u1ed3ng k\u1ec1nh, nh\u1eefng s\u1ee3i c\u00e1p n\u1ed1i hay nh\u1eefng chi\u1ebfc m\u00e1y chi\u1ebfu c\u00f4ng su\u1ea5t l\u1edbn kh\u00f4ng n\u00ean xu\u1ea5t hi\u1ec7n trong t\u1ea7m m\u1eaft c\u1ee7a kh\u00e1ch m\u1eddi. M\u1ed9t kh\u00f4ng gian s\u1ef1 ki\u1ec7n \u0111\u1eb3ng c\u1ea5p ph\u1ea3i tr\u00f4ng nh\u01b0 m\u1ed9t t\u00e1c ph\u1ea9m ngh\u1ec7 thu\u1eadt t\u1ef1 nhi\u00ean, n\u01a1i c\u00e1c hi\u1ec7u \u1ee9ng \u00e1nh s\u00e1ng v\u00e0 \u00e2m thanh xu\u1ea5t hi\u1ec7n nh\u01b0 th\u1ec3 ch\u00fang v\u1ed1n d\u0129 thu\u1ed9c v\u1ec1 n\u01a1i \u0111\u00f3.<\/p>\n\n\n\n

Ng\u01b0\u1eddi l\u00e0m ngh\u1ec1 Content v\u00e0 Marketing th\u1ef1c th\u1ee5 hi\u1ec3u r\u1eb1ng: C\u00f4ng ngh\u1ec7 l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n, nh\u01b0ng con ng\u01b0\u1eddi l\u00e0 m\u1ee5c \u0111\u00edch. Ch\u00fang ta kh\u00f4ng d\u00f9ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 khoe khoang s\u1ef1 gi\u00e0u c\u00f3 v\u1ec1 thi\u1ebft b\u1ecb, ch\u00fang ta d\u00f9ng n\u00f3 \u0111\u1ec3 m\u1edf r\u1ed9ng bi\u00ean gi\u1edbi c\u1ee7a s\u1ef1 t\u01b0\u1edfng t\u01b0\u1ee3ng v\u00e0 t\u1ea1o ra nh\u1eefng kho\u1ea3nh kh\u1eafc “Wow” th\u1ef1c s\u1ef1. Khi kh\u00e1ch m\u1eddi ra v\u1ec1 v\u00e0 k\u1ec3 l\u1ea1i: “T\u00f4i \u0111\u00e3 th\u1ea5y m\u1ed9t c\u00e2u chuy\u1ec7n k\u1ef3 di\u1ec7u”, thay v\u00ec n\u00f3i “H\u1ecd c\u00f3 nh\u1eefng chi\u1ebfc m\u00e1y chi\u1ebfu r\u1ea5t hi\u1ec7n \u0111\u1ea1i”, \u0111\u00f3 ch\u00ednh l\u00e0 l\u00fac Digital Soul \u0111\u00e3 th\u1ef1c s\u1ef1 th\u0103ng hoa..<\/p>\n\n\n\n

Hanoi Int. Media & Travel <\/strong><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

“\u0110\u1ec9nh cao c\u1ee7a c\u00f4ng ngh\u1ec7 trong s\u1ef1 ki\u1ec7n ch\u00ednh l\u00e0 s\u1ef1 ‘v\u00f4 h\u00ecnh’ c\u1ee7a n\u00f3. Khi thi\u1ebft b\u1ecb bi\u1ebfn m\u1ea5t \u0111\u1ec3 nh\u01b0\u1eddng ch\u1ed7 cho nh\u1eefng kho\u1ea3nh kh\u1eafc v\u1ee1 \u00f2a c\u1ee7a th\u1ecb gi\u00e1c v\u00e0 th\u00ednh gi\u00e1c, \u0111\u00f3 l\u00e0 l\u00fac c\u00e2u chuy\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u th\u1ef1c s\u1ef1 b\u1eaft \u0111\u1ea7u.”<\/p>","protected":false},"author":1,"featured_media":238,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-506","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events"],"acf":[],"_links":{"self":[{"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/posts\/506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/comments?post=506"}],"version-history":[{"count":4,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/posts\/506\/revisions"}],"predecessor-version":[{"id":577,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/posts\/506\/revisions\/577"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/media\/238"}],"wp:attachment":[{"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/media?parent=506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/categories?post=506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.hanoimice.com\/en\/wp-json\/wp\/v2\/tags?post=506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}